by Kelly Gleason | Feb 6, 2021 | Online Business Marketing
When starting a new website for your business or organization, one of the first places to start is the platform that will be used to build your site. There is no shortage of options, and while each one offers advantages and disadvantages, my very favorite to use for...
by Kelly Gleason | Jan 16, 2021 | Online Business Marketing
What Is SEO? The term SEO, or Search Engine Optimization, is all over the business world. If you’re a small business owner, I would be willing to bet you receive at least a few emails per month promising to get you to the first page of Google (tomorrow, nonetheless!)...
by Kelly Gleason | Nov 17, 2020 | Online Business Marketing
For most businesses, 2020 is a very tough year. Like larger stores, many small businesses have become more reliant on reaching customers online and through social media channels. When using tools like Facebook, you can design a schedule with engaging posts and invest...
by Kelly Gleason | Oct 17, 2020 | Online Business Marketing
As I was doing some research this week, I came across a few very pointed articles advising not to hire a web designer. The primary point was that there are a plethora of DIY options available. After all, why pay for someone else to create a site for you when you can...
by Kelly Gleason | Aug 19, 2020 | Online Business Marketing
If you are a small business owner just beginning to build your online presence, you’ve probably heard the term SEO, or Search Engine Optimization. Search Engine Optimization is a series of processes and recommendations that are meant to boost your position in...
by Kelly Gleason | Aug 6, 2020 | Online Business Marketing
If you have a website for your business, you’ve probably heard about search engine optimization or SEO. SEO describes a process used by web designers, copywriters, marketing specialists, and others to increase a website’s ranking in search engine results. SEO is not...